Hollywood & Highland
Los Angeles, CA
Hollywood & Highland looks to both historical and fictional elements of Hollywood Boulevard’s 1920s heyday to create a modern-day icon. The site for this one-of-a-kind destination occupies 1.5 city blocks at the foot of the Hollywood Hills along a boulevard famed for its historic theaters. EE&K’s plan revives the original pedestrian-friendly streetscape with simple and restrained facades that echo the bay rhythms typical of other buildings along Hollywood Boulevard and animated with canopies, windows, signage, and decorative motifs.
Once within the project’s precincts, a series of public spaces function both as forecourts and outdoor stages. Spaces and buildings are linked by promenades, each with a distinctive character and narrative, creating a complex circulation pattern yielding surprise and discovery.
From the “boulevard,” a monumental stair extends the sidewalk into the site, leading visitors to the central public space with a direct view of the famed Hollywood sign in the hills beyond. Further down the boulevard, a processional red carpet of terrazzo leads to the central rotunda and, beyond to the state-of-the-art Premier Theater, the home of the annual Academy Awards ceremony